Contrast and luxury are on display in this understated jewellery boutique

Contrast and luxury are on display in this understated jewellery boutique

Located in Toronto's Liberty Village, Carnabys is a jewellery boutique that offers unique collections, bespoke designs, and personal assistance to those who wish to design their own jewellery.

Name of Project - Carnabys

Interior Designer - Johnson Chou

Design Firm - Johnson Chou Inc.

The project extends the existing corporate branding, employing black as the predominant colour, while the overall design is intended to convey the refined, bespoke nature of the business. The space is both a jewellery boutique with display cases in a composition that allows multiple options for visual merchandising, and a design studio, featuring versatile cabinetry to delineate more intimate consultation spaces within a retail environment.

Created as an extension of the corporate branding with black as the dominant colour, the space is intended to convey the artisanal, bespoke nature of the business, and is an exercise in restraint and a study in contrast. Contrapuntal concepts include: dark and light, heavy and weightlessness, textured and smooth, refined and found.

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